panbuilt: handcrafted interactive designs

Expedia Visual Re-design

Jennifer — Wed, 09 Sep 2009 21:26:33 +0000

Worked in collaboration with Frog Design to create a new Design Language System for Expedia. The goal for this project was to capture the essence of the Expedia brand and extend it to the online space. Produced a toolkit that reflects the vision of Expedia and provides creative direction for implementation of future product user interfaces.

As senior designer, worked closely with Creative Director and designers to explore main steps of design process. These include: assessment, articulation, exploration, refinement, and extension.

The word mapping and theme boards below illustrate the visual articulation for Expedia’s brand focal points.

Motorola Interactive Promotion

Henry — Thu, 03 Sep 2009 18:52:51 +0000

Working with Design Ranch Studios, panbuilt created an interactive experience that targeted specific verticals in the fixed wireless market. The Flash based promotion educates users about government stimulus programs and how fixed wireless could help rural networks grow and modernize. launch interactive

Microsoft – CMG Digital Design

Henry — Tue, 09 Jun 2009 18:47:32 +0000

High impact marketing features were created on a weekly basis to promote Microsoft’s wide array of products. From consumer-focused products like XBox 360 and Zune to enterprise items such as SQL Server and Forefront – new and engaging marcom pieces were crafted for targeted audiences on an ever-changing Microsoft.com home page. Unique examples include the full-motion animation and design for the Bing.com launch.

Expedia Travel Protection Microsite

Jennifer — Mon, 08 Jun 2009 19:36:29 +0000

Contracted by Expedia to design a microsite featuring all of their travel protection and waiver products. The goal for this project was to simply and efficiently organize information as well as create a look and feel that quickly entertains and educates the user on all of Expedia’s available Travel Protection benefits.
Visit Expedia Travel Protection Plans site

k-nected

Jennifer — Fri, 20 Mar 2009 04:09:12 +0000

k-nected is a private online community built exclusively for existing and former professional athletes. They were in need of a new Identity as well as a new look and feel and minor UI updates for their website presence.

Identity
The k-nected team was looking for an Identity and brand style guide for a new, elite social and professional networking service for professional athletes. This Identity would reflect the exclusive and premium lifestyle of the k-nected clientele – professional athletes.

Homepage
The team wanted a clean, modern, and premium look and feel. The focus for the homepage and underlying pages was to create a simple, engaging, secure, and exclusive environment that educates, informs, and provides tools for players to develop connections.
Visit k-nected site

Expedia Mood Boards

Jennifer — Thu, 19 Mar 2009 20:14:51 +0000

Expedia contracted panbuilt to design and create several mood boards reflecting the Expedia brand across various well-known brand types. In addition, two final mood boards were created to reflect an innovative style pushing the Expedia brand forward.

Walt Disney World: Spaceship Earth

Henry — Tue, 10 Mar 2009 04:02:07 +0000

panbuilt worked with the Walt Disney Imagineering team to create an interactive experience for the Spaceship Earth ride. During the ride, guests have their photos taken and are presented with a personalized ride experience. After exiting the main ride, panbuilt designed a dynamic animated globe featuring recent ride photos. panbuilt also created the Flash-based GUI for the post-show kiosks, where guests can send a personalized video of themselves home. As an added bonus, those who send their videos home get their photo displayed on large projection screens inside Spaceship Earth. Watch a video about the new Spaceship Earth.

Expedia Re-design: Page Level Design

Jennifer — Thu, 05 Mar 2009 19:38:06 +0000

Worked in collaboration with Frog Design to create a new Design Language System for Expedia. The goal for this project was to apply the new design system to the homepage and top level pages. As senior designer, worked closely with Creative Director and designers to explore many visual and UI variations for Expedia’s complicated homepage and a few top level pages.

Below are two final round homepage and lower level comp studies with slight UI and visual element variations.

Motorola MOTOwi4 Solutions

Henry — Fri, 21 Nov 2008 04:46:32 +0000

The Motorola fixed wireless group, later branded MOTOwi4, was maintained for over five years by a team of three individuals, including panbuilt. We created the site design, flash promotions, and product demos. In addition, panbuilt provided day to day graphic and IA solutions for the ever changing site. Other design accomplishments for the MOTOwi4 team included trade show and promotional videos, weekly newsletters, and promotional emails.

University of Washington: PATHWAYS

Jennifer — Thu, 20 Nov 2008 04:45:55 +0000

Designed and produced this site for the UW showcasing an epidemiological study relating the prevalence of depression in a sample of patients with diabetes. This site is sponsored by the University of Washington, Group Health, and the National Institute of Mental Health.

The goal for the homepage and lower level pages was to create a clean, simple, engaging site. It should educate and encourage an older general target audience as well as medical professionals to browse the data and tools.
Visit the UW PATHWAYS site